Film premiere for the Trade Promotion Academy

SIPPO's Trade Promotion Academy (TPA) is a proven digital training tool. It offers a wide range of up-to-date knowledge in the field of trade promotion. A new video on the SIPPO website introduces the TPA in three languages (English, French, Spanish).

TPA Video

For more than two years, export promotion professionals have been taking advantage of the training opportunities offered by SIPPO's Trade Promotion Academy. Initially developed for the employees of the Business Support Organizations (BSOs) served by SIPPO in 11 countries, the TPA is available free of charge to all interested parties worldwide. There are now 8 learning modules to choose from, and TPA also provides a forum for global exchange between professionals. In addition, participants receive a certificate after successfully completing the modules.

The new video briefly and concisely presents the TPA's offer in the three languages in which e-learning modules are offered: All modules are available in English, three are available in Spanish, and two are available in French.

Collaborative effort
The e-learning modules are based on the Trade Promotion Collaboration, a partnership between SIPPO and other partners from the Trade Related Instruments Connected Network (TRIC). In particular, the Import Promotion Desk (IPD) and the Centre for the Promotion of Imports from Developing Countries (CBI), the import promotion initiative in Germany and the Netherlands respectively. Jointly, content is developed on which the e-learning material is based. Together with the ITC, the International Trade Center of the United Nations, the modules are technically developed and built.

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